Good idea…bad execution. This is the story of cellophane. From Wikipedia.org:
Cellophane was invented in 1908 by Jacques E. Brandenberger, a Swiss textiles engineer. After witnessing a wine spill on a restaurant tablecloth, Brandenberger initially had the idea to develop a clear coating for cloth to make it waterproof. He experimented, and came up with a way to apply liquid viscose to cloth, but found the resultant combination of cloth and viscose film too stiff to be of use. However, the clear film easily separated from the backing cloth, and he abandoned his original idea as the possibilities of the new material became apparent.
Sometimes what we hope to accomplish turn into something totally different, we need to be open to new thoughts, new ideas, new goals, new successes. And a good failure can do that for us.
